AI-powered insurtech firm Lemonade Insurance Company has filed a lawsuit against ONE Insurance, its parent wefox Group and founder Julian Teicke, over claims of it copying Lemonade’s app and website. Will be an interesting case, as many tech companies are copied internationally e.g. look at china or the copy cats of eBay, Groupon a decade ago.
The filing accuses the defendants of copyright infringement, breach of contract, and violation of the Computer Fraud and Abuse Act. It alleges wefox created ONE by infringing Lemonade’s IP, and breaching its contractual obligations to Lemonade not to “copy content...to provide any service that is competitive...or to...create derivative works." Lemonade CEO and co-founder Daniel Schreiber suggested that weft’s founders used aliases and bogus addresses to create phony Lemonade policies and initiate fictitious claims. “They methodically reverse engineered Lemonade, and then used the bootlegged IP to create apps, websites and products that are facsimiles of Lemonade,” explained Schreiber.