Is Amazon Getting into Insurance? Insurtech Firm Lemonade says Amazon is Poaching their Employees. Is Amazon getting into insurance? This is a rhetorical question with a definitive yes. The only outstanding question is when.
In a recent Facebook post, prominent Insurtech firm Lemonade complained about Amazon poaching their employees. Shai Wininger, Lemonade co-founder and “Chief Lemonade Maker,” said he just learned that Amazon is actively trying to recruit Lemonade staff; Wininger continued the discussion on Amazon’s recruitment tactics questioning the company’s ethics and additionally creating hiring challenges in an emerging industry (IE Insurtech) like theirs; ” … possibly more important, is the potential destructive force of introducing a new, 3X salary standard into a small market like ours. I for one believe, that on the macro level, an act like that could be one that will be studied years to come as the trigger that set Israel’s tech ecosystem back 20 years.