Cambridge, MA based car insurance startup Insurify has raised $4.6m in Series A funding led by MassMutual Ventures and Nationwide Ventures. In addition to the new funding, Insurify has launched a new insurance comparison tool for Facebook messenger.
See below.] Facebook Messenger is no longer just an app for messaging friends. The latest capability? It’s now a personal assistant for car insurance shopping. Thanks to a new product launched today by Insurify, a Cambridge, MA-based software startup, consumers can quickly compare car insurance quotes from dozens of carriers within the Messenger app. Users can upload pictures of their license plates and share other key information with Insurify’s chatbot, which is powered by natural language processing and machine learning technologies. The virtual agent will then serve up a batch of insurance policy quotes and make recommendations, according to Insurify. Users can also sign up for notifications when rates drop or new policies are added.
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