The investment was led by ACE & Company, Richard Li’s Pacific Century Group, Nova Founders Capital, SBI Holdings (former SoftBank Investments), Mark Pincus (founder of Zynga), Peter Thiel (the PayPal and Palantir founder.
As consumers have shifted to the web to order and pay for services like broadband and insurance, price comparison sites have become one of the main ways that they search for the best deals to cover what they need. Today, one of the bigger companies in the space in Europe, CompareEuropeGroup, announced it has raised €20 million ($21 million) to expand and move ahead of the pack. The investment — a Series A — is notable both for its size (large for a European startup) and because of who is providing the money.