"The Floor", the Israeli version of London's Level39, has built strong partnerships with global banks like HSBS, RBS, Banco Santander, along with semiconductor giant Intel. The intention is to build a fintech hub in Israel, promoting fintech startups as they aim to scale through partnerships with global institutions. As Israel's financial industry is trying to expand and gain global recognition, the Bank of Israel has decided to also take part in "The Floor"s initiative and views it as a "win-win situation".