With only twenty-nine percent of insurance consumers saying they are satisfied with their providers, we know the insurance industry needs a massive revamp. As companies continue to develop more personal, digital relationships with consumers, insurance carriers and brokers need to follow suit. This article contains Accenture’s Strategy Report titled “Capturing the Insurance Customer of Tomorrow,” a very informative read about the steps insurance companies must take to get up to speed
Share on email EmailShare on print PrintMore Sharing ServicesShare As much as US$470 billion in life insurance and property and casualty insurance premiums will be up for grabs globally as a result of declining customer loyalty and the perceived commoditization of products, according to a new report from Accenture. The Accenture Strategy report, titled Capturing the Insurance Customer of Tomorrow is based on Accenture’s Global Consumer Pulse Research, which included more than 13,000 P&C and life insurance customers in 33 countries. The survey which covered some 23,000 respondents globally, was conducted over the Internet last year. Results showed less than one-third (29 percent) of insurance customers are satisfied with their current providers.
