Much like the way Groupon leveraged the buying power of groups and peer-to-peer lender Lending Club cut out the middle man to offer lower rates for borrowers, new start-ups are looking to lower insurance premiums and open the door to outside investors. (Tweet This) In some cases, it's even the same group of people. Visar Nimani, Lending Club's former CTO, spent months with his team—including fellow Lending Club alumni—exploring how to apply the same marketplace they built for loans to the insurance sector at his new start-up, Uvamo. "Insurance companies obviously make significant amounts of money, they run commercials," he joked. "But the average investor hasn't had a way to get involved with that." Uvamo wants to change that.

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