Last months we have seen increased coverage of the ROBO advisors and increasing adaptation of ROBO by established global leading wealth managers
The robo-advisers might still look like a looming threat to a large swath of the financial advice industry, but some forward-thinking advisers and robo-advice platforms are finding middle ground that could be a boost for all involved. Beginning with the premise that people working with financial advisers tend to invest smarter than those without advisers, Brian Murphy, president of Pathways Financial Partners, is embracing robo-advice — or online, often automated investment planning — for all it's worth. An adviser for almost 30 years, Mr. Murphy is launching a robo version of his advice business in January that will come with lower fees and personalized service, but no face-to-face meetings or golf outings. “Advisers fear that they're going to be replaced by technology,” he said. “What we're doing is offering a service that is that technology.”
